As online shoppers become overwhelmed It becomes more important to make the shopping experience as easy and smooth as you can. Customers who encounter a frustrating and confusing shopping experience might abandon their carts and leave negative reviews which will convince others to steer clear of the store.
From missing calls-to-action to low-quality product images, these ecommerce design mistakes can result in serious consequences for your sales. The majority of these errors are easily avoided with some planning.
Images of low-quality
There is no one who wants an item that’s not presented in the best possible light. This is why it’s crucial to have high-quality images used on your online store. Low-quality images can not only deter customers, but will also damage pop over to this site your brand reputation.
Not offering a Guest Checkout option
Not providing an option for guests to checkout is a common oversight that can deter potential customers from purchasing on your website. Many customers are uncomfortable when asked to create an account, particularly when they have to provide certain personal information such as their email address. Visitors should be able to sign up with their social media accounts instead to simplify the process. This will help ease the privacy concerns of visitors.
Another common e-commerce mistake is a disorganized and messy menu structure. It is important to plan out the layout of each page on your website to ensure that navigation is intuitive and user-friendly. Make sure each page is organised according to the type of content it contains and make it easy for customers to locate the items they are looking for.
